But friends might tell friends, “You seem stressed, and that stress seems like it’s filling you with regret, or maybe confusion.” And they have said that, or at least, a variation of that. algorithm that’s in fact powered by a group of freelance writers and astrologers, who work to distill the planetary data into succinct phrases that, Galer has said, mimic how friends talk to one another.Īfter all, friends don’t tell friends, “The moon is currently three houses away from where Neptune was when you were born” (something that is, apparently, happening to this Libra writer).
Each eerie push notification stems from an A.I. While the substance of Co-Star’s horoscopes are determined by the stars, their style results from human input. But go through Co-Star’s user policy, and you’ll note that the app uses cookies to note your device type, the frequency with which you check the app and whether you were referred through another platform, like Instagram. algorithm, which spits out “day at a glance” notifications, along with a list of your current “problem areas.”īanu Galer, co-founder and CEO of Co-Star, has denied that Co-Star accesses additional information. That information is then fed into an A.I. Co-Star doesn’t just consider your sun sign - the zodiac sign determined by your date of birth, the one you almost certainly answer with when asked, “What’s your sign?” - but takes into account your entire astrological profile. From there, a natal chart, a classic tool of astrology, is generated. Co-Star accesses data from NASA to pinpoint the positioning of the stars and planets in the sky at the moment you entered into the world. After all, how else would the great goddess of brutally honest push notifications know to shame me the second my eyes wandered over to Twitter? How Co-Star WorksĪs is common within the astrology world, new Co-Star users are prompted to provide their date of birth, along with the time and location. The horoscopes are so spot on in some cases, users have even questioned whether their data is somehow being accessed. But the Co-Star astrology app also tries to stand out in a growing pool of astro-tech products as a platform that combines seemingly “hard” science - they self-describe as “A.I.-powered” and claim to use “NASA data” - with unsettlingly specific astrology readings. We might consider Co-Star’s ascent as the beginning of “Big Zodiac,” a phenomenon ushered in by the millennial proclivity for self-care and witchy aesthetics. Photo evidence of this reporter being chastised by Co-Star. “By positioning human experience against a backdrop of a vast universe, Co–Star creates a shortcut to real talk in a sea of small talk: a way to talk about who we are and how we relate to each other,” read the announcement tweet.
Costar astrology chart android#
In an announcement on April 16, the Co-Star team, anchored by Banu Guler, Ben Weitzman and Anna Kopp, announced they’d hit a $5 million funding mark with investors, allowing them to finally build out an Android app to accompany their already-successful iOS version. equivalent of a nosy aunt giving me demonstrative looks of concern over a large glass of wine.Ĭo-Star has exploded in popularity since its debut a year and a half ago, racking up tens of thousands of positive reviews in the Apple Store and nearly three million downloads. It was my first day using Co-Star, the cultish astrology app whose brutal notifications have become a cultural meme, and already, I was being read by the A.I. “Correct all the time-wasting at your job,” read the notification hovering over my Twitter feed at noon on a Wednesday.
It did not take the Co-Star Astrology App very long to issue its first withering burn.
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